Shades of White

Shades of White, located in the picturesque market town of St Ives, Cambridgeshire, is an award-winning bridal boutique offering an astonishing selection of wedding dresses from renowned international designers including Abella by Allure Bridals, Maggie Sottero, Madison James, Rebecca Ingram, and Milla Nova. With over 10 years of experience, their passionate team provides a personalised wedding dress journey – from helping you select the perfect gown and styling your wedding look, to professional alterations ensuring a flawless fit. The boutique prides itself on luxurious surroundings, attentive service, and a caring approach, making every bride's experience unique and memorable. Bridesmaids' dresses and a range of accessories also available.